Mercedes-Benz x class

2018: Creative collaboration in terms of the re-launch of X Class in Russia.

The main objective of the project was to demonstrate a new and little known product to Russian buyers, but to make it as non-trivial as possible is to attract their attention and clearly show its areas of application. The choice in favor of pickups is not accidental: cars with an open-type body combine the practicality of their class with the premium comfort and safety of Mercedes-Benz. In addition, the pickup looks harmoniously in the city and off-road. 

One of eight cars went to artist Max Goshko-Dankov as a kind of canvas. Max is famous for its complex graphic compositions with elements of pop art and bright colors. For Max, this is not the first experience of collaboration with major brands, including automotive ones. In the pickup entrusted to him, the artist decided to embody his idea of ​​combining the incongruous - in the back of the red X250d there were ancient statues crowned with huge painted eyes, which are often found in his works.

Toyota c-HR

2018: Coloring Wall dedicated to the brand new C-HR in terms of Toyota Push the Limit event in Moscow, Russia.

Toyota Push the Limit - the territory of extreme, drive and adventure that is why Toyota invites outstanding creators, athletes and famous people to enjoy new cars and feel the drive. Max conveyed the mood of the new C-HR through the movement across the jungle of the city and invited all the guests to add color and feel the same drive. 

MINI

2016: MINI became a canvas inspired by Dubai skyline in terms of the Max personal exhibition in UAE. 

MINI has fused international influences with local inspiration to create a unique piece of art in collaboration with Russian artist Max Goshko-Dankov. Using a MINI 3-Door Hatch as his canvas, Max has channeled his love of Dubai to create an exclusive artwork that is currently starring in a month-long exhibition at one of the most creative spaces in the Middle East, the Jumeirah Creekside Hotel. (Source khaleejtimes.com filed on March 23, 2016)

A contemporary artist based in Moscow, Russia, Max is known for his cosmopolitan designs and has collaborated with MINI on a number of projects, both in his home country and here in the Middle East. His exhibition is now in Dubai having previously witnessed great success in Moscow. He also collaborated with the brand on a Valentine’s Day project for the Middle East, in which he created an exclusive design that was inspired by his love of MINI and the region. 

Guillaume Foix, Head of MINI in the Middle East, commented: “MINI is known across the globe for celebrating culture, creativity and design. It inspires people and is inspired by others, and is a trendsetter in its own right through its unique interpretation of style and design. Here in the Middle East, we are committed to fostering this love of creativity and bringing the brand’s individuality to life via authentic and relevant experiences that engage with the Creative Class. We believe that our collaboration with Max does just that, especially as his exhibition falls in the middle of Dubai’s art season, with the likes of Downtown Design Days and Art Dubai taking place in parallel. MINI is also smart and innovative, finds clever solutions and thinks outside the box. This philosophy was cleverly incorporated by Max to produce this unique moving piece of artwork. (Source mini-me.com) 

MINI

MINI

2015: MINI became a part of the huge coloring wall in terms of the Max personal exhibition in Russia. 

2015: MINI became a part of the huge coloring wall in terms of the Max personal exhibition in Russia. 

From 9 to 18 October 2015 in the art space of the Tsvetnoy Department Store, Moscow, with the support of MINI, the PERSO exhibition of Max Goshko-Dankov has been held. Max is a dynamic artist whose style is distinguished by an amazing harmony of bright colors and unusual patterns, fine elaboration of details and masterful use of modern materials. Works at the exhibition in “Tsvetnoy” works reflect the evolution of the artist and reveal Maxim as an enthusiastic person. MINI philosophy is fully consistent with the exhibition PERSO, built around the idea of ​​self-knowledge and self-expression through decorative art. This is a logical continuation of the nearly sixty-year history of creating unique, individually designed cars MINI. (Source bmwclub.ru)

From 9 to 18 October 2015 in the art space of the Tsvetnoy Department Store, Moscow, with the support of MINI, the PERSO exhibition of Max Goshko-Dankov has been held. Max is a dynamic artist whose style is distinguished by an amazing harmony of bright colors and unusual patterns, fine elaboration of details and masterful use of modern materials. Works at the exhibition in “Tsvetnoy” works reflect the evolution of the artist and reveal Maxim as an enthusiastic person. MINI philosophy is fully consistent with the exhibition PERSO, built around the idea of ​​self-knowledge and self-expression through decorative art. This is a logical continuation of the nearly sixty-year history of creating unique, individually designed cars MINI. (Source bmwclub.ru)

The collaboration of the artist and the premium British brand was embodied in PERSO, a project where the MINI Countryman was painted with Maxim’s bright characteristic patterns. Part of the car remained free for creativity, giving visitors the opportunity to realize their creative ideas, continuing the work of the artist. MINI has become a real interactive art object.

MINI

2007: MINI became an art object at the First Max Personal Exhibition "Les Mots" in Russia. 

“Les Mots” (Words) brought together impressions of traveling in France, Belgium and Italy. Reflected in photo and video installations, they spoke different languages ​​on behalf of different people, many of whom are well known. The intrigue of the project is that neither the author nor the participants could have foreseen the result of the experiment. The “speaking” project took into account the possible points of view of all the participants. Participants were offered words that, according to the author, are associated with one or another visual image of the project, and convey its main content. Turning into personalized monologues, they brought you back to video-images, simultaneously reflecting the character of the person speaking. Unaware of what exactly the image corresponds to or contradicts their “words”, the participants reveal and expand the meaning of the image. “Les Mots” inspired and united many people, so different, but undoubtedly talented!